Free Stuff Inside! - Seth Godin

I purchased Free Stuff Inside! by Seth Godin for my birthday and read it (like all good books) in a weekend, and like all good books, that was a few weeks ago. I promptly brought it to work so I could blog about it, and it got lost in the list on important stuff.

But do not let such a weak opening put you off this book, as it is a gem. Having no clue what the book was about, other than having herd good things of Seth from other blogs, I found the book intriguing from the start. A good sign. I was very pleased to discover the book is about making things (projects) happening in your company, and how to go about this task. It was a sign from the gods, because this seems to match perfectly with work. Our company is owned by two parent companies, with our (company) objectives not matching some of the objectives of the people we interact with the parent companies, thus clashes on what and how things should be done happen. Now I do not have to deal with mismatch presently, but it does help to understand the tactics used my others to get things done, and will help in the future when I want to make things happen.